In a time when more and more agents seem reluctant to engage clients about Long Term Care, we are suggesting a more relaxed approach using Rick Management principles as an approach.
Imagine sitting on a plane; you turn to the passenger next to you and ask what they do. The nightmare scenario is that they tell you they sell life insurance. At that point, you grab your book and hope the flight passes quickly.
However, if that passenger told you he/she was a Risk Management specialist, you would be intrigued, right? This premise sets up a low-stress conversation that is designed to get the client leaning in.